Your newsletter deserves better analytics
Track subscribers, revenue, ad spend, and audience demographics in one place. Generate media kits that win sponsors.
CONNECTS WITH YOUR FAVORITE TOOLS
Everything you need to grow your newsletter
Stop juggling spreadsheets. Get all your newsletter metrics in one unified dashboard.
See your key metrics at a glance
Total spend, new subscribers, cost per subscriber, revenue, and profit — all updated daily with period-over-period comparisons. Toggle between CPS, subscribers, spend, and revenue on interactive trend charts.
- Daily, weekly, and monthly views
- Period-over-period growth tracking
- Multi-metric performance charts
- Revenue overlay on trend charts
Drill into campaigns and subscriber sources
Break down spend, subscribers, and CPS by campaign, ad set, and individual ad. See where your subscribers are really coming from — paid acquisition, referrals, or organic.
- Campaign-level spend and CPS breakdowns
- Drill into ad sets and individual ads
- Subscriber source attribution
- Identify your best-performing creatives
Know exactly who your audience is
Powered by Meta Ads data, see your audience broken down by age, gender, platform, and device. Perfect for your media kit and sponsor pitches.
- Age and gender distribution charts
- Platform split (Instagram vs Facebook)
- Device breakdown (iPhone, Android, Desktop)
- Toggle between spend, impressions, and clicks
Track all your revenue and costs in one place
Connect Stripe to automatically sync all your revenue — sponsorships, paid subscriptions, digital products, and more. Log your fixed costs like your email platform, tools, and subscriptions. See your true profit at a glance.
- Automatic Stripe revenue sync
- Monthly and annual cost summaries
- Track recurring subscriptions
- True profit calculation
Plus even more built-in tools
Media Kit Generator
Create a professional, shareable media kit page showcasing your stats, sponsors, and rates. Download as PDF to send to advertisers.
Revenue Sync
Automatically import revenue from Stripe. Categorize income as sponsorships, affiliates, digital products, or Beehiiv Boosts.
Source Tag Mapping
Map raw Beehiiv source tags to clean display labels. Group subscribers by acquisition channel and track what's working.
Up and running in minutes
Three simple steps to unlock your newsletter's full potential.
Create your account
Sign up for free and set up your newsletter profile in under a minute.
Connect your tools
Link Beehiiv for subscriber data, Stripe for revenue, and Meta for ad spend and demographics.
Get insights & grow
View your unified dashboard, track trends, generate media kits, and attract more sponsors.
Ready to take your newsletter to the next level?
Join newsletter creators who use Letter Ledgers to understand their audience, track revenue, and land better sponsors.